An event planning business has a lot of moving parts. One day you may be hiring staff or establishing relationships with vendors. The next you are creating concepts that “Wow!” clients and allow them to achieve their objectives.
In this episode I interview Laurel Mintz, the founder of Elevate My Brand. Her marketing agency focuses on digital strategy execution and live events.
From business challenges and strategies to event concepts and solutions, Laurel shares event planning gold!
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By the end of this interview you will learn:
- The thoughts behind opening a business …
- Business owner hiring tips …
- What Laurel looks for when hiring someone …
- Challenges of opening a new business …
- Business strategies …
- How to establish relationships with vendors …
- Setting relationship rules …
- The importance of live events in a marketing mix …
- Tips on creating event buzz …
- Thoughts on bringing brands into an event …
- and much, much, more!
Interview bonuses:
Right click here and save-as to download this episode to your computer.
Right click and save-as to download the Episode 47 transcript.
Click here to read the transcript online.
Links and resources from this interview:
Laurel's eMail: information@elevatemybrand.com
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Thank you for taking the time to listen and visit the site. I really appreciate your support of the podcast. Also thanks to Laurel for taking the time to talk with me!
So tell us …
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